Connecting global beauty with Nordic consumers

As the preferred and experienced beauty distributor in the Nordics, SÆTHER represents a diverse selection of well-known, international fragrance, makeup, hair- and skincare brands.

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Logo of BareMinerals
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Logo of Bruno Banani
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Logo of Elizabeth Arden
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Logo of Fenty
Logo of Givenchy
Logo of Gucci
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Logo of KVD Beauty
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Logo of La Prairie
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Logo of Lumene
Logo of Marc Jacobs
Logo of Max Factor
Logo of Michael Kors
Logo of Moncler
Logo of Mugler
Logo of Nina Ricci
Logo of No7
Logo of Ole Henriksen
Logo of Promise
Logo of Rabanne
Logo of RefectoCil
Logo of Revlon Professional
Logo of Rimmel
Logo of Sachajuan
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Logo of ZENZ
Abercrombie & Fitch
Adidas
Alterna
Alûstre
American Crew
Azzaro
BareMinerals
Britney Spears
Bruno Banani
Burberry
Buxom
Cacharel
Calvin Klein
Carolina Herrera
Chloé
Christina Aguilera
Clarins
Coach
Cupid's Kiss
Cutex
Cutrin
D:fi
DKNY
David Beckham
Davidoff
Diesel
Dsquared2
EVO
Elizabeth Arden
Escada
Fenty
Givenchy
Gucci
Hollister
Hugo Boss
Iles Formula
Jean Paul Gaultier
Jimmy Choo
John Frieda
Juicy Couture
KVD Beauty
Kenzo
Kylie Jenner
La Prairie
Lancaster
Laura Mercier
Lernberger Stafsing
Lumene
Marc Jacobs
Max Factor
Michael Kors
Moncler
Mugler
Nina Ricci
No7
Ole Henriksen
Promise
Rabanne
RefectoCil
Revlon Professional
Rimmel
Sachajuan
Soap & Glory
Van Gils
Versace
ZENZ

With a proven track record of more than 40 years of success, SÆTHER is the ideal choice for those looking to elevate their brand and stay ahead in the industry.

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Elizabeth Arden capsules

Safeguarding our brands

We are fully committed to ensuring the best interests of our partners and the brands we represent across the Nordic markets, treating them with the same care and attention as if they were our own.

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Nurturing relationships

Developing and cultivating strong relationships with our retailers is crucial. We strive to deliver exceptional results while being a partner, dedicated to providing all the tools our retailers need to succeed.

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Driven by passion

Our teams' dedication and expertise are crucial in driving our success. Each member brings unique skills and a passion for excellence, creating a dynamic, inspiring and collaborative workplace.

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